Steve Deane Getting on top of search engine results pages used to be the ultimate goal of SEO, but not anymore. Over the years, businesses have realized that higher conversion rate is more important than being number …
Read moreRanking Isn’t Everything: Why Conversion is More Important than Being Number One
Infographics are illustrative visual representations of facts or knowledge designed to present complex information clearly and quickly. They are entertaining and educational, which is why these graphic visuals have been everywhere as of late. Apart …
Technology is moving at a rapid pace, and if you aren’t keeping up with the changes to SEO, you may be left behind. Much of the walls between online and offline business have fallen in …
Even though Google’s Matt Cutts says that SEO can be effective with mobile responsive design, that hasn’t been the case so far. When you type in a mobile search query like “mobile books,” you’ll likely …
Read moreCombining Responsive Design and SEO for the Mobile Future
Changes to Google algorithms now place emphasis on expert authors. This means that Google Authorship will play a larger role in how sites are ranked in the future. Authorship basically adds a byline to Google …
You may have been in business for many years and hired several SEO services along the way to build a link profile for you. If you haven’t done so already, it’s time to do a …
It may seem like the end of the world. Google has cut off keyword data, so SEO content creators can no longer determine which keywords are landing visitors on their sites. The move to encrypted …
Before launching a site, businesses have a lot to juggle like staffing, paperwork, development, design ideas, financing and community outreach. While business entrepreneurs may know everything about a certain industry, they probably don’t focus too …
Businesses have been really cashing in on the latest trend for people to shop locally. A Nielsen/Net Ratings survey reported that almost 80 percent of people doing searches are looking for something locally. So, most …
There’s no question that Google wants to be recognized as the “answer engine,” and along with that comes the importance of entity search after Google Hummingbird. Entities are people, places or things that can be …